Case PAS-TRANS

CRM implementation and website customization for a logistics company

PAS-TRANS is a Ukrainian logistics company that has been carrying out international road transportation, from 20 tons, for more than 8 years.

Year

2021

Project duration

4 months

Technical support

from 2020 to the present

Specialists involved

4 persons

Year

2021

Project duration

4 months

Technical support

from 2020 to the present

Specialists involved

4 persons

PAS-TRANS website page screens

Challenges

pastrans logo

    Losing clients.

    Uneven workload on employees.

    Difficulty interacting with clients and colleagues.

    Large time spent on sales analysis.

Solution

    Creation of a website with information about the company and a form for requesting a consultation.

    Setting up a single workspace that includes CRM and team interaction tools.

Settings in CRM

    2 funnels were created (for managers and logisticians).

    Synchronisation between funnels, so they are always with current data and statuses.

    Automated informing of responsible persons, verification of entered data, auto filling of fields, prohibition of actions under certain conditions, etc.

Results

    Sales increased due to increased speed of processing requests and reduced errors.

    Employees’ time was freed up for new tasks due to the automation of business processes.

    It became possible to analyse sales and marketing based on generated reports.

    The sales process has become "transparent".

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Olena Melnychuk

Olena Melnychuk

Chief Operating Officer

+38 067 700 75 72

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