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Case SMART WOOD
INTEGRATION OF AI CHATBOT, WITH THE HELP OF SENDPULSE AND CHATGPT
SMART WOOD is a company specializing in eco-friendly, durable outdoor solutions using wood-plastic composite (WPC) materials. They offer products such as fences, wall cladding, decking, and gates.
YEAR
2025
PROJECT DURATION
3 days
TECHNICAL SUPPORT
-
SPECIALISTS INVOLVED
1 person
YEAR
2025
PROJECT DURATION
3 days
TECHNICAL SUPPORT
—
SPECIALISTS INVOLVED
1 person
Challenges
Challenges
Solutions
Project Details
We integrated an AI chatbot across multiple communication channels, including a website widget and Facebook Messenger. The implementation involved the following steps:
step 1. Website widget integration:
The chatbot was added as an interactive widget, allowing users to engage with it directly while browsing.
step 2. Facebook Messenger integration:
The chatbot was connected to Messenger, automatically handling user inquiries without manual intervention.
step 3.Training the chatbot for business needs:
We fine-tuned the chatbot to effectively communicate with customers while considering the client’s industry specifics.
step 4. Optimizing responses and writing guidelines:
We developed clear chatbot response guidelines and optimized answers for speed and accuracy.
step 5. FAQ database implementation:
A built-in FAQ database was created, enabling the chatbot to quickly respond to common user inquiries, reducing support workload.
Chatbot Features
Cost efficiency: To minimize ChatGPT usage costs, we implemented a word limit per response while maintaining high-quality communication.
Olena Melnychuk
Chief Operating Officer
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