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Case SOWWA

Website development for an ophthalmology clinic

SOWWA is a modern ophthalmology center with a strong medical and diagnostic base and a developed network in Western Ukraine. It is certified according to the international quality management system for the provision of ophthalmic services DSTU ISO 9001:2001.

By 2023, more than 265492 diagnostic and consultative examinations and 123713 surgeries were performed.

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YEAR

2022

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PROJECT DURATION

2 months

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TECHNICAL SUPPORT

from 2022 to the present

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SPECIALISTS INVOLVED

4 persons

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YEAR

2022

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PROJECT DURATION

2 months

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TECHNICAL SUPPORT

from 2022 to the present

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SPECIALISTS INVOLVED

4 persons

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Challenges

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    Create an analog of an existing website in Ukrainian on a new platform.

Solutions

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    Create a new website based on the Wordpress CMS.
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Project Details

The project can be divided into 5 main stages:

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    Development of technical specifications;
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    Installation of a ready-made solution from the marketplace;
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    Setting up the site structure and pages;
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    Updating the main page;
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    Adding content to the website.

Let's take a closer look at what happened at each step:

step 1. development of the technical task

The first stage was the development of the technical task. We identified with the client all the necessary updates that were not on the old site:

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    additional colors from the brand book;
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    update of services;
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    new doctors;
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    new addresses of branches.

step 2. ready-made solution

The second stage was to buy a ready-made solution on the marketplace and set it up on a test server. Here, difficulties came up, as the ready-made solution turned out to be incomplete during deployment and testing. We informed the client and the support of the marketplace where we had purchased the ready-made solution. The process involved our developer, system administrator, project manager and individual specialists from the marketplace/developer of the ready-made solution. The development team eliminated the shortcomings we identified. This process took 2 months.

step 3. customize the site structure

The third stage was to customize the site structure and page structure to match the existing website.

Setting up the pages of branches:

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Customizing the Price page:

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Create separate contact pages for each branch and add Google maps:

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Create a Testimonials page, add and configure a testimonials plugin and place them below the testimonials form in order from newest to oldest.

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The "Questions to the Doctor" page was created and configured using the basic functionality of the ready-made solution and an additional plugin for posting anonymous questions.

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All questions are placed under the form from the newest to the oldest after the doctor answers the question in the site's admin panel. Then, both the question and the answer are published.

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Customizing the About Us page:

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The "Our staff" page with a list of all doctors has been customized and an additional parameter for doctors has been added as a link to branches. We also set up a manual display of branches in the desired order in the admin panel and created the ability to sort doctors (based on the date of the doctor's publication).

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Personal pages of doctors have been set up:

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The News section is based on the functionality of the ready-made Blog solution.

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We updated the display of personal pages of articles at the request of a client (reducing the font, title, eliminating unnecessary categories, publication date, author, etc.):

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Clicking on the "Make an appointment" button opens a separate page with a doctor's registration form:

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step 4. home page

The fourth stage was to customize the home page, including its blocks, replacing logos, meta tags and favicon.

The slider block was updated with new images and up-to-date information.

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The block with the main services and a button that redirects to all services has been updated:

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A block with the clinic's chief doctors and a button leading to the "Our Staff" page:

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A block with news and a link to the entire News list:

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A block with reviews and a button to go to a page with a full list of reviews:

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Customize the footer (add a logo, update the text and background colors, display the menu and replace social media icons:

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step 5. was filling the site with content

At this stage, we filled the existing blocks of the site with text and graphic materials.

Results

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    The company received an improved website in Ukrainian.
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    They stopped using the Russian platform.
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    We corrected errors and updated the content (lists of services, prices, doctors).
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Julia Andrusiak

Account Director

+38 050 700 75 72

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Ukraine, Chernivtsi+38 050 700 75 72

Arlington, VA, United States+1 202 643 28 83

Portugal, Lisbon+351 932 26 05 94

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© 2023 ALTEREGO UKRAINE LTD. All rights reserved.

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Ukraine, Chernivtsi+38 050 700 75 72

Arlington, VA, United States+1 202 643 28 83

Portugal, Lisbon+351 932 26 05 94

Emaillatigid.ogeretla%40liam

ABOUT US

Mission and values

Team

Our partners

Social responsibility

PRODUCTS

Pipedrive

Zoho

Uspacy

WordPress

Webflow

Weblium

SERVICES

Website Development

CRM Implementation

Web Development

Digital Transformation

Support

UX/UI Design

Integrations